STREET SPOT® by Gobbetto is born WALKING ON ADS for urban furnishings
Gobbetto, a leading company in the field of coating resins for walls and floorings, confirms its strategy of on-going research & development for the conception and fine-tuning of leading-edge solutions, by launching today something totally unprecedented: Street Spot®.
Street Spot® is a great, innovative creative idea. On the one hand it is a new advertising medium, on the other it is a whole new sphere of application for resin-based materials.
Street Spot – a solution patented by Gobbetto – makes it possible to place ads on the ground, on a variety of surfaces: sidewalks, pedestrian roads, outdoor paving, tile floorings. This can be done because it is made of resins that can be walked on and removed.
Street Spot is an alternative medium for use in street advertising. Specially conceived to compel the attention of consumers, it will surely conquer sizeable shares of the advertising market. Added value is provided by its extreme suitability for personalisation, in terms of choice of colours and dimension.
Technically, the ad is impregnated with special clear resins from the Dega Stabil line and with Gel Coat, a protective anti-slip finish; in this manner, the ad is ready to be positioned on the ground.
Another plus feature of this new, exclusive proposal is that it can be readily removed, thanks to the use of a special detaching primer which ensures excellent adhesion and at the same time, when exposed to steam or hot air at 100°C, it can be readily removed, without leaving any residues and without damaging the surfaces treated.
Street Spot: the exclusive billposting proposal by Gobbetto for the urban landscape!
Gobbetto presents a exclusive application of their resins: Street Spot® Self-Laying, a solution for self-laying, removable and reusable floorings to be walked on. Street Spot® Self-Laying, studied by the Gobbetto advanced research laboratories, always concerned about researching innovative materials and new applications for architects and designers, is obtained combining Street Spot®, Gobbetto’s removable resin line to be walked on, and Flexint®, the soft and elastic resin, for the coating.
Street Spot, a solution that the Company patented a few years ago, gave the possibility to edit advertising, by using removable resins to be walked on, positioning them on the sidewalks, pedestrian roads and floorings of any kind of coating, even highly walked on streets such as public areas. It was also possible to use Street Spot also on vertical surfaces. Nevertheless, this formula didn’t allow the surface to be reused after being removed. This is now possible thanks to the combination of the Street Spot line with Flexint, the soft, ductile and flexible resin, offers the possibility to be removed and reused.
Absolutely customizable in colours and decorations, it’s suitable both for interior and exterior applications, both for the residential and the commercial field.
With Street Spot Self-Laying, Gobbetto confirms once again the leading Company in the production of resins and innovative materials for civil and industrial architecture.